Social media are public platforms that can be very effective in engaging and connecting with others and supporting VUMC's goals. However, because they are public and are not fully under our control, their use can present risks for VUMC.
In addition, without thoughtful strategy and planning, use of social media can result in wasted effort and time. We require an in-depth discovery and application process of all proposed accounts.
If you would like to apply for a social media account to advance your department's business goals, please begin the process by completing the following information.
A member of our team will be in touch within one week to schedule a time for further discussion, if necessary. If your proposal is accepted, you will be asked to sign a moderator agreement before proceeding with any platform.
Before you submit this form, please read through other pages of the toolkit, including the policy and these important considerations. To be considered for a new account, your request must have a clearly defined business purpose, primary target audience, measurement for success and sample content. Considering each of these questions carefully and completing this form fully will help you define your strategy.